Jonathan Freeman was invited speaker to the first seminar in Finland dedicated to the Second screen.  Commission Helsinki hosted the event, attended by over 80 registered guests.  Here are some pictures from the event and a brief summary of Jonathan's talk:

  • 2nd screen is a new and evolving space

  • Different players are addressing different functions

  • Whole technology system control gives maximum flexibility for innovation, and for monetising innovation

  • Consumers are still human, with human abilities

  • More intuitive interaction will further enhance UX e.g. through intuitive sensor-based technologies (gesture, audio (voice) input/output, BCI)

  • Responsive media systems will support viewer engagement in the future

  • Who will dominate the space? Over to you.